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Industry Highlights for Week of January 16, 2018

As Textbook Companies Try New Options, Many Students Say Price Is Biggest Factor

Because of increasingly high prices, many students avoid purchasing textbooks unless they’re absolutely necessary for their courses. When they do decide to buy, students can choose between print, digital and rented options for most textbooks. Though open educational resources (OERs) are on the rise, few students have actually encountered them in the classroom. In general, students want instructors to keep price in mind and want publishers to understand that their products are often cost prohibitive for potential customers.
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The Learning House, Inc., through its proprietary cloud-based technology platform, helps colleges and universities create, manage and grow high-quality online degree programs and courses. Partnering with more than 75 schools, Learning House enables institutions to efficiently and affordably achieve their online education goals. Services include product development and market research, marketing and lead generation, enrollment management, student retention, curriculum development and management, faculty training and professional development, learning management systems and 24/7 technical support.